Complete Guide to Google Cloud Next 2020

Google Cloud Next 2020 has been postponed

What is Next 2020? General information

Google Cloud Next 2020 is a three-day conference that dives deep into Google cloud technology through keynotes by top industry leaders, hands-on trainings, 500+ breakout sessions, and plenty of opportunities for networking. Next 2020 provides a chance to connect with the entire Google Cloud team, including developer advocates, product leadership, and engineers.

Who attends Google Cloud Next?

Google Cloud Next is known for bringing together a diverse audience, including customers, partners, influencers, developers, and anyone who is passionate about the cloud. Whether you’re an industry expert or someone who wants to learn more about Google, this conference is for you.

Registration & Tickets

The ticket price includes three full days of sessions, keynotes, product demos, admission to after-hours events and receptions, as well as breakfast, lunch, and snacks each day. Tickets must be used by the original registrant and cannot be sold, bartered, or transferred in any way.

Although registration for such a large conference may seem self-explanatory, there are a few different notes to be made about tickets to Google Next 2020:

If you purchase your ticket before April 7, you can take advantage of the pricing of $1,699 for general admission.
Group discounts, government rates, and academic passes are available.
Everyone can only purchase one ticket.

To avoid long lines during the check-in process, pick up your ID badge on Monday, April 6 at Moscone Center West and South in the lobby. A government-issued form of ID must be presented in order to pick up your Next 2020 conference badge, and if you received a student discount, proof of academic enrollment must also be presented.

ID badges will include your photo, your name, and your company in order to avoid misuse and ensure that only registered attendees are participating in all events. You must always carry your badge with you. Badges are swiped before each session, so be sure to be in your seat and badged in at least five minutes before each session begins.

Location & Hotels

To accommodate one of the largest cloud conferences, Next 2020 is taking over the largest conference center in San Francisco: The Moscone Center West and South will be transformed into both a digital and physical playground for your innovative imagination. To help you get around, simply pull up the app to navigate effortlessly to breakout sessions or cafe spaces.

Discounted hotel rooms are available that are located close to the Moscone Center for convenience. Rooms are extremely limited and sell out quickly, so book as soon as possible.

Getting Around

Navigating the conference is easy with the Cloud Next smartphone app. Download ahead of time: The app will have locations for all your sessions and conference events and searchable maps.

If you need additional assistance, hundreds of brand ambassadors will be on site.

Onsite Services

In order to make your conference experience as enjoyable as possible, event coordinators have ensured that there are plenty of extra onsite services.

Free, high speed Wi-Fi will be available for all attendees and it will be easily accessible through the Cloud Next app.
Charging stations are located throughout the conference center
Free portable battery packs to charge your laptop or smartphone are available to borrow.

Each day, attendees will be offered complimentary breakfast, lunch, and snacks on all three days of the conference with food. Lunch includes a wide variety of vegan, vegetarian, dairy-free, and gluten-free options. (If you need a kosher or halal meal, please reach out to .)

Special Accommodations

Google strives to meet the needs of all audience members. Participants with disabilities and/or special needs may provide details in the registration form and/or by emailing . All information provided is kept confidential.

All areas of the venue are wheelchair accessible, with the option of renting a limited number of wheelchairs each day. There are also service dog relief areas. Caption text will be displayed on a large screen at the front of the room for all keynotes and sessions along with live real-time transcription accessible to all attendees.

Childcare Reimbursement

New this year, Google is offering parents childcare reimbursement. Please reach out to to request this accommodation.

Learning & Training

Google Cloud Next 2020 is expected to bring the latest innovations, deeper technical content, and more access to cloud experts than ever before. The event provides a huge variety of learning and training opportunities, including keynotes, breakout sessions, hands-on labs, bootcamps, fireside chats, and more.

Keynotes

The leading minds in cloud, including Google executives, partners, and customers, will take the stage to inspire, educate, and power the cloud forward in real time. All keynotes will be live streamed via the Next ’20 app with additional viewing rooms available throughout Moscone.

2020 Speakers

As always, the list of innovative tech-giants and industry leaders continues to be impressive. Featured speakers for the 2020 event include:

Thomas Kurian, CEO Google Cloud
Alison Wagonfeld, CMO Google Cloud
Kelsey Hightower, Developer and Open Source Advocate Google Cloud
Jennifer Lin, VP of Product Management Google Cloud
Annie Jean-Baptiste, Lead- Product Inclusion Google Cloud
Sudhir Hasbe, Director of Product Management, Data Analytics Google Cloud
Suzanne Frey, VP of Engineering, Cloud Trust Google Cloud
John Jester, VP of Customer Experience Google Cloud

Breakout Sessions

Aside from the featured speakers, the other learning opportunities that draw in the masses are the specialized breakout sessions, covering in-depth themes related to topics most relevant to you and your business. Content this year spans from the highly technical to the revolutionary, with introductory, intermediate, and advanced level options.

Bootcamps

Half-day and full-day bootcamps provide training courses that cover intermediate to advanced technical topics. To fully participate, bring your laptop, power cord, and dongles to ensure you have connectivity for the duration of the course.

Some of the topics covered in bootcamp training courses include:

Serverless Machine Learning With AI Platform
Architecting Hybrid Infra with Anthos
Google Cloud Fundamentals: Core Infrastructure
Data Analytics with Big Query
Logging, Monitoring, and Observability in GCP
Business Transformation with Google Cloud

Office hours

Office hours are available that give you one-on-one time with a Google Cloud expert. Schedule a 30-minute slot to go deep on solutions that allow you to build the future of your business. Each person can schedule up to three appointments.

Spotlight Labs

Get guided instruction from a Google Cloud expert using GCP in a sandbox environment. Choose from an assortment of topics like machine learning, security, infrastructure, application development, and more.

Engage, Network & Connect

Meet in the DevZone

Stop by the DevZone — an experience made for developers, by developers. Participate in engaging sessions, try hands-on technical demos and labs, learn about Google’s programs for cloud developers, and meet up with members of like-minded communities.

Spotlights

Learn about products and solutions directly from Google Cloud leaders and ecosystem partners. See how customers are driving new value from the cloud across Data Analytics, Collaboration, Hybrid Cloud, Migration, ML and AI, Serverless, Security, and more.

Google Cloud Certified Lounge

Being Google Cloud Certified has its benefits, especially at Next ’20. Stop by the VIP lounge to network with peers, recharge, and pick up exclusive Google Cloud Certified swag.

Inclusion Lounge

The Inclusion Lounge is a dynamic, open, and inclusive space for underrepresented groups and allies to connect, reflect, and cultivate their professional and personal development. Join for curated sessions, confidence coaching, workshops, and more.

Hands-on Labs

With Google’s hands-on labs, learn new skills, earn badges, and explore the latest and greatest capabilities of the cloud. Whether you are looking to spin up your first virtual machine or already are a Kubernetes master, gain practical experience at your own pace.

Go Transform

Join 100 other participants for an immersive experience taking you through an interactive transformation journey. Discover how cloud technology impacts organizations, collaborate to solve business challenges, and identify the key components of a successful transformation roadmap.

Tracks at Google Cloud Next 2020

With hundreds of individual breakout sessions to choose from, the conference has organized them into distinct tracks to help your decision making process be a little easier.

AI & ML

How can you move from AI experimentation to AI deployment? Gain insight into how organizations use artificial intelligence to make smarter decisions, deliver superior customer experiences, and build intelligent applications. Whether you’re a data scientist, developer, or business leader, explore end-to-end AI solutions that integrate with your workflow, identify seamless ways to inject AI into your applications, or rapidly develop your own custom models using Cloud AI.

API Management

APIs power digital transformation. Whether you’re modernizing legacy applications, building an ecosystem of partners, creating connected customer experiences, or launching new business channels, APIs are integral to your efforts. This session gives you insight into how top enterprises leverage API management across serverless, hybrid, and multi-cloud deployment models in order to adapt to changing conditions, open new revenue models, take advantage of data and other core assets, improve operations, and accelerate their businesses.

App Modernization & Containers

Explore how to build and run modern applications on-premises, in the cloud, or in a hybrid configuration using both. This session covers Anthos, which is built to support tried and tested modern application architectures. Core technologies like GKE (Kubernetes), service mesh (Istio), Cloud Run on Anthos (Knative), and migrating to microservices are all discussed, plus topics focusing on hybrid, containerized applications, and infrastructure.

Application development

How can you develop, test, deploy, and run applications faster? What tools help you build compelling web and mobile experiences? Dive into sessions focused on all aspects of application development—from full stack web apps to mobile backends and everything in between. This track is focused on combining several Google products to make building and running applications in the cloud simple and efficient.

Architecture & Migration

Hone your skills in designing, developing, and managing secure, scalable, and highly available cloud services for your organization. See how to successfully migrate from on-premises or other clouds to Google Cloud. From serverless through Anthos, get insight into Google’s reference architectures and hear from customers on their real-world journeys to cloud.

Compute

Gain exposure to different virtual machine families and choose the right VM for your workloads. Explore best practices for deploying, scaling, and managing fleets of general purpose and workload optimized VMs. See how Compute Engine enables workload migrations for AAA gaming, EDA, HPC, SAP HANA, and more. Find out how to save more money while getting the most out of your computer investment and driving the optimal computing power for your business needs.

Cost management

Understanding and managing your cloud costs can be complex—especially as you scale your business in the cloud. This track will focus on gaining visibility into your costs, creating a culture of accountability, putting proactive and reactive controls in place, and optimizing your spending.

Data analytics

How do companies successfully leverage Google Cloud to fuel data-driven transformation? Designed for analytics leaders, data analysts, data engineers, and data scientists as well as technology, marketing, and business professionals, in these sessions you’ll hear transformational stories from customers and gain technical insights from Googlers on everything from serverless data warehousing and real-time analytics to big data processing.

Databases

Knowing how different database solutions map to your unique applications and workloads is key to company growth. Whether you’re focused on managed MySQL/PostgreSQL, enterprise databases such as Oracle and SQL Server or globally scalable relational and NoSQL databases, you’ll explore what you need to be successful.

End User Computing

Google offers a variety of devices and platforms that offer secure and productive cloud endpoints. Targeted to technology leaders, business leaders, and IT practitioners, these dedicated sessions on Chrome Enterprise (OS and browser) and Android Enterprise will showcase how to enable optimal end user experiences and drive business outcomes, all while ensuring your organization’s devices, data, and users are secure.

Networking

Explore how Google’s global network connects your applications to customers around the world securely and reliably. You’ll gain insight into how it enables business transformation through innovations like microservices architecture and hear how product managers, customers, and engineers experience maximum value from value-added networking products such as CDN, Network Intelligence Center, and Traffic Director.

Operations & SRE

The Google DevOps toolset enables you to balance speed with quality and security. In this track you’ll determine what it takes to build the right DevOps culture. Because Google Cloud offers open and extensible end-to-end DevOps tooling, developers can go from storing their source code, creating a build, running tests to deploying the app, and monitoring for performance degradations—all in an automated manner.

Productivity & Collaboration

G Suite helps businesses reimagine how they work by powering teams to be faster, smarter, and more collaborative. Ideal for technology business leaders, system administrators, G Suite champions, and workplace innovators, this track focuses on the latest innovations in the collaboration and productivity space, featuring customer stories and best practices that illustrate how G Suite elevates human accomplishment. Topics include security and data protection, the role of ML/AI in boosting team productivity, and how the ecosystem of partners building integrations for G Suite adds tangible value.

Security

Security is core to everything we do at Google Cloud. Geared toward security professionals, infrastructure and ops teams, cloud administrators, and developers, this particular track covers the security features built into our secure-by-design infrastructure, the measures customers can use to protect their users, workloads, and data as part of their responsibility, and the security capabilities that make the best of Google available for customers to use on or off our platforms. Attendees will also explore the tools they can use to achieve and maintain compliance as well as how our approach to regulations.

Serverless

Get insight into how to build business-critical applications entirely with serverless products from Google Cloud. Hear from customers as well as Googlers on a wide range of topics, including use cases, design patterns, and best practices. These sessions are geared toward application developers, architects, and technology leaders who are building cloud-native web and mobile applications.

Storage

Explore best practices for getting your data to the cloud securely and efficiently so you can get up and running faster with your data stored in the right place. In this session you’ll discover how different storage solutions map to your unique needs and how to architect for specific requirements such as high availability or regulatory compliance. Plus you’ll identify new ways to use storage for different needs, including block storage for your VMs, file storage for applications that need a shared file system, and object storage for content serving, analytics, or machine learning.

Daily Agenda

Sunday, April 5

8 AM–6PM: Registration, Moscone West
9 AM–6 PM: Bootcamps, InterContinental Hotel
1–6 PM: Certification Testing, Bespoke, Westfield San Francisco Centre

Monday, April 6

7 AM–7:30 PM: Registration, Moscone West, Moscone North
8:30 AM–6 PM: Breakout & Spotlight sessions, Moscone West, Moscone South
8:30 AM–6 PM: Expo & Showcase, Moscone South
8 AM–6 PM: Town Square, DevZone & Hands-On Labs, Moscone West
9 AM–5 PM: Certification Testing, Bespoke, Westfield San Francisco Centre
10:30 AM–12 PM: Google Cloud Next Keynote, Moscone North
7–10 PM: Next Concert, Chase Center

Tuesday, April 7

7 AM–6 PM: Registration, Moscone West, Moscone North
8 AM–6 PM: Town Square, DevZone & Hands-On Labs, Moscone West
8:30 AM–6 PM: Breakout & Spotlight sessions, Moscone West, Moscone South
9 AM–5 PM: Certification Testing, Bespoke, Westfield San Francisco Centre
9 AM–6 PM: Expo & Showcase, Moscone South
10–11 AM: Google Cloud Next Developer Keynote, Moscone North

Wednesday, April 8

7 AM-3 PM: Registration, Moscone West, Moscone North
8 AM–3 PM: Expo & Showcase, Moscone South
8 AM–3 PM: Breakout & Spotlight sessions, Moscone West, Moscone South
8 AM–3 PM: Town Square, DevZone & Hands-On Labs, Moscone West
9 AM–3 PM: Certification Testing, Bespoke, Westfield San Francisco Centre

Join Google Cloud Next 2020!

Each year Google Cloud Next provides deep technical content from top industry experts. Whether you are looking to further your skillset, gain valuable certifications, network with like-minded peers and leaders, or take in the newest innovations from the tech giant, you are sure to leave the three-day conference dazzled.

These postings are my own and do not necessarily represent BMC's position, strategies, or opinion.

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